El Mariachi Mexican Restaurant
One of our most exciting projects to date was working with El Mariachi Mexican Restaurant, a local eatery that was looking to revamp its brand and online presence. The restaurant had been in business for over two decades, but its overall presence had become outdated and didn’t accurately reflect the restaurant’s vibrant personality.
Our first step was to meet with the restaurant’s owner, Anna, and discuss her vision for the new branding and website. She wanted a fresh, modern look that still honored their traditional roots and highlighted their homemade, authentic Mexican cuisine. We were thrilled to take on this project!
We started by redesigning the restaurant’s logo. We wanted to create a mark that was eye-catching, memorable, and instantly recognizable as “El Mariachi”. After only crafting two sketches, we landed on a design that combined a bold, stylized mariachi member with a very simple color palette. The result was a logo that perfectly captured the spirit of the restaurant.
Next, we turned our attention to the menu. Although the restaurant’s current menu was serviceable, it did require a few tweaks to improve its overall appeal.
We streamlined the menu, organizing the dishes into logical sections and creating a clear hierarchy of headings and subheadings. We also added mouth-watering photos, thanks to the owners’ help, so customers can easily picture the food.
Finally, we built a brand new website for the restaurant. We wanted to create a site that was easy to use, visually appealing, and highlighted the restaurant’s unique features. We used bold, colorful images of the food, the restaurant’s interior, and the staff to create a vibrant, welcoming feel. We also made sure that the site was optimized for mobile devices, so customers could easily access it on the go.
Overall, working with El Mariachi Mexican Restaurant was a fun and rewarding experience. We loved collaborating with the Anna to bring her vision to life, and we’re proud of the final result. The new logo, menu, and website perfectly capture the essence of the restaurant, and we’re thrilled that we could help them modernize their brand and online presence.